Look for a bright palette and a 'tomboy element,' from J.Crew, says Marissa Webb, head of women's designThe following article is from the Life section of USA Today (click here to read it in its entirety):
First look: J. Crew's Fashion Week splashJenna is right, J.Crew does have some passionate fans who are eager to see what is next! :) I would love to see a live stream of J.Crew's showing on Fashion Week! Thankfully, the images of the event will soon be up. Can't wait to see them all!
By Alison Maxwell
September 12, 2011
J.Crew has joined the crew. The hundreds of other designers showing at New York Fashion Week, that is. The retailer, which hosts its first presentation Tuesday, joins Oscar de la Renta, Ralph Lauren and Vera Wang on the Fashion Week roster.
Creative director Jenna Lyons says she's surprised by the attention, since the retailer typically presents the collection a few weeks after Fashion Week.
"We have some very passionate J.Crew fans, and they've e-mailed and blogged about it. … It feels exciting for them and it feels exciting for us," Lyons says.
For spring, women can expect a bright palette that is saturated with clean, crisp colors balanced with classic neutrals, says Marissa Webb, head of women's design. Her inspiration? Travel, the ocean and Francoise Hardy. "Hardy is beautiful and feminine but has that tomboy element that we love," she says.
For men, head designer Frank Muytjens drew inspiration from "the paintings of Fairfield Porter because of their fresh colors and the paintings of Robert Rauschenberg for their tactile quality."
Muytjens says to look for different shades of navy paired in one look and "small pops of color like electric red and acid yellow."
Says Lyons: "We had been labeled as a preppy retailer. And as much as preppy is wonderful, it can be a little bit exclusionary. We've been trying to make it a bit more modern."
What are your thoughts on the article? Any points you found interesting? Are you excited about J.Crew's presence at Fashion Week?
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