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Thursday, 8 September 2011

Marissa Web on J.Crew Spring 2012

Posted on 04:52 by gaurav kumar
"Thanks!" to Angela, JCrewJD (in this post), as well as ruffles (in this post) who let us know about the following article from Harper's Bazaar (click here to read it in its entirety & to see additional photos):
Designer Drop-In: J. Crew's Marissa Webb
By Kerry Pieri
Photographed by Kelly Stuart
September 5, 2011

A favorite of the high fashion crowd, J. Crew is embarking on its first ever presentation to be held during New York Fashion Week, amidst all of the madness that eight days of shows, parties, champagne and Starbucks can offer. The brand’s head women's designer Marissa Webb is responsible for bringing its particular style DNA to life each season. BAZAAR stopped by Webb’s artful office to find out what she has in store for Spring and why she’s not anxious…yet.

HB: Why was now a good time for J. Crew to show during Fashion Week?
Marissa Webb: Well, that’s a tricky one! The past couple of seasons that we have shown were almost a test to see what the reaction would be. We want to do everything organically. Launching right into Fashion Week...it’s not easy, you know? You’re playing in the big leagues. So it was a natural growth and it seemed like the right time.

HB: What was inspiring you for the spring season?
MW: Usually I have a very clear, defined idea of what the inspiration is. It’s fascinating because every time we’re designing or starting to come up with concepts for spring it is the dead of winter, it’s freezing out, everyone is just dreaming about the sun and the warmth and the ocean. I was just talking with the team about their different vacations and where they wanted to go. It became a mixture of travel with a little bit of Francoise Hardy who is just gorgeous and has that feminine meets boy contrast that we always love to highlight.

HB: Did you actually get to do any travel to help channel that mood?
MW: I actually went to Greece. The colors were amazing, I loved the ocean with its deep blues and greens. It really made me focus on clear, bright colors, which is where the palette came from. So for the collection, you will see a bit of the nautical, mixed in with the idea of what you would want to wear on the boat or to jump on the plane to get to the boat!

HB: What’s your team dynamic like and why are design meetings so important?
MW: I think it’s so important to have other people’s input. The team is so talented and creative. So much of the inspiration comes from them. It’s really important to work as a team and have conversations. It’s lonely just sitting in your office and coming up with things on your own. We all get together and just brainstorm ideas.

"Color is in J. Crew's DNA." — Marissa Webb

"I love hearing other people’s inspirations, loves and passions." — Marissa Webb

HB: Has preparing to present during New York Fashion Week differed from your past presentations?
MW: It is different, but honestly, we have so much going on right now that I have not gotten to that point of being anxious yet, but I will! It is all really exciting!
Marissa seems like she is doing a great job at J.Crew. I am happy to see and hear more from her perspective on J.Crew and their upcoming direction.

What are your thoughts on the article? Any points you found interesting? Do you like Marissa Web's direction at J.Crew?

P.S. I am really sorry for the delay in posting, I am still in the process of catching up. If you sent me an email and haven't heard back yet, don't worry I still will (just not as quickly as I would like). Thanks for understanding. :)
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